Habermehl | Halifax, NS

7 Figure Return On Investment

How a strong brand story and high-converting website added 7 figures to Habermehl Contracting.

Habermehl Contracting
The Challenge
The Challenge

Habermehl Contracting’s marketing strategy was outdated and not telling the story of their brand. They were missing opportunities to excite customers, invite them into a story, and generate leads.

Habermehl needed a clear brand message and converting website to leverage their digital campaigns.

Habermehl Contracting
The Solution
The Solution

Recognizing that effectively generating and converting leads required a robust marketing strategy, we prioritized brand messaging and an impactful web presence. The initial step involved crafting a narrative that served as the guide for the rest of the marketing materials. 

We developed a clear, customer-centric brand narrative and an engaging website — which served as the foundation of Habermehl’s digital campaigns. See the final brand story

“Working with Aircraft Marketing has been a game-changer for our business. Their expertise in brand messaging, website development, and lead generation strategies has propelled our growth to new heights. We’ve seen a substantial increase in web traffic, lead conversions, and remarkable revenue growth. They’ve been an invaluable partner for us.”

- Jack Betteridge | General Manager

Habermehl Contracting
The Results
The Results

A clear message now serves as Habermehl’s competitive advantage. We focused on creating a clear brand story with three key principles at its core:

  1. The Impact of Effective Marketing Strategy
    Using modern marketing strategy frameworks and A/B testing our tactics, we exceeded our traffic, conversion, and revenue growth goals. 
  2. Clarity Always Wins 
    People are attracted to clarity and naturally steer away from confusion.
  3. The Customer is the Hero of the Story — NOT the Brand
    This was a big paradigm shift. We positioned Habermehl as the Guide in their customer’s hero story— equipped and ready to help customers win the day.

 

Habermehl has seen substantial growth in online reach, website traffic, and lead conversions — ultimately generating 7 figures in additional revenue. 

Annual Revenue Growth
$ 0 M+
Web Traffic Increase
0 %
Return on Investment
0 X
Conversion Growth
0 %
Habermehl Contracting
The Services
The Services

1. Marketing Strategy | Brand Messaging,  Content,  Inbound,  Online Reach, Lead Generation

2. Web Development | Wireframing, Web Design, Web Care

3. Lead Generation & Conversion | Digital Ads, SEO, Automations, CRM Support, Analytics